{"id":11361,"date":"2020-10-02T20:50:02","date_gmt":"2020-10-02T20:50:02","guid":{"rendered":"http:\/\/thenativa.com\/?p=11361"},"modified":"2020-10-16T17:38:36","modified_gmt":"2020-10-16T17:38:36","slug":"how-diverse-audiences-feel-about-gamescom","status":"publish","type":"post","link":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/","title":{"rendered":"Minority Conversations about gamescom"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Gamescom is an annual video games trade fair normally held in Germany however, amidst the pandemic, they chose to move the event to being purely digital attracting more than\u00a0<a href=\"https:\/\/www.gamescom.global\/\" target=\"_blank\" rel=\"noopener\">2 million simultaneous spectators<\/a>\u00a0to the even from around the world. We recently used O.Y.E. software to provide an analysis of the online conversation regarding minority conversations about gamescom<\/span><span style=\"font-weight: 400;\">. Check out the resources below, including a downloadable case study and coming soon a Podcast episode! Whatever your media consumption preferences, we&#8217;ve got you. Enjoy! Like what you see? Check out our other blog posts<\/span><a href=\"http:\/\/thenativa.com\/blog\/\" target=\"_blank\" rel=\"noopener\">\u00a0<span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-11362\" src=\"http:\/\/thenativa.com\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash-300x200.jpg\" alt=\"how diverse audiences feel about gamescom\" width=\"584\" height=\"389\" srcset=\"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash-300x200.jpg 300w, https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash-768x512.jpg 768w, https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash-1024x683.jpg 1024w, https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash-900x600.jpg 900w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/h2>\n<h2>Downloadable Case Study<\/h2>\n<h4><span data-preserver-spaces=\"true\">Download the Case Study here: <a href=\"https:\/\/oyeintelligence.com\/project\/minority-conversations-about-gamescom\/\" target=\"_blank\" rel=\"noopener\">Minority Conversations about gamescom<\/a><\/span><\/h4>\n<p>&nbsp;<\/p>\n<h2><span data-preserver-spaces=\"true\">Videocast<\/span><\/h2>\n<h4><span data-preserver-spaces=\"true\">See the full videocast here:<\/span><\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/ZC5noxn5TVY\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><span data-preserver-spaces=\"true\">Podcast<\/span><\/h2>\n<h4><span data-preserver-spaces=\"true\">Listen to the full audio here:<\/span><\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/1qr0A1ZCniaOGPUQh29Vco\" width=\"100%\" height=\"232\" frameborder=\"0\"><\/iframe><\/p>\n<h4 style=\"text-align: left;\"><\/h4>\n<h2>Want more inside takes from O.Y.E. Short Studies?<\/h2>\n<p>Join our mailing list to get all short studies delivered to your inbox<\/p>\n<p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/shell.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n\tportalId: \"1744481\",\n\tformId: \"eccf2747-d812-4c34-b01d-9429eb490bfc\"\n});\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gamescom is an annual video games trade fair normally held in Germany however, amidst the pandemic, they chose to move the event to being purely digital attracting more than\u00a02 million simultaneous spectators\u00a0to the even from&#8230;<\/p>\n","protected":false},"author":1001029,"featured_media":11362,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[228],"tags":[734,733],"class_list":{"0":"post-11361","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-social-media-trends","8":"tag-gamescom","9":"tag-gaming"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Diverse Audiences feel about gamescom | Nativa<\/title>\n<meta name=\"description\" content=\"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Diverse Audiences feel about gamescom | Nativa\" \/>\n<meta property=\"og:description\" content=\"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/\" \/>\n<meta property=\"og:site_name\" content=\"merge2.thenativa.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/NativaAgency\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-02T20:50:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-16T17:38:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"5184\" \/>\n\t<meta property=\"og:image:height\" content=\"3456\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jake Campbell\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jake Campbell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/\",\"url\":\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/\",\"name\":\"How Diverse Audiences feel about gamescom | Nativa\",\"isPartOf\":{\"@id\":\"https:\/\/merge.thenativa.com\/wp\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg\",\"datePublished\":\"2020-10-02T20:50:02+00:00\",\"dateModified\":\"2020-10-16T17:38:36+00:00\",\"author\":{\"@id\":\"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/d228bcc1feac5db750a33d0fe4b09c84\"},\"description\":\"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage\",\"url\":\"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg\",\"contentUrl\":\"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg\",\"width\":5184,\"height\":3456,\"caption\":\"Minority conversations on gamescom\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/merge.thenativa.com\/wp\/#website\",\"url\":\"https:\/\/merge.thenativa.com\/wp\/\",\"name\":\"merge2.thenativa.com\",\"description\":\"A Multicultural Communications Agency\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/merge.thenativa.com\/wp\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/d228bcc1feac5db750a33d0fe4b09c84\",\"name\":\"Jake Campbell\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c047c948843f9e38a93613b29e3a9de3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c047c948843f9e38a93613b29e3a9de3?s=96&d=mm&r=g\",\"caption\":\"Jake Campbell\"},\"url\":\"https:\/\/merge.thenativa.com\/wp\/blog\/author\/jake\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How Diverse Audiences feel about gamescom | Nativa","description":"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"How Diverse Audiences feel about gamescom | Nativa","og_description":"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.","og_url":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/","og_site_name":"merge2.thenativa.com","article_publisher":"https:\/\/www.facebook.com\/NativaAgency","article_published_time":"2020-10-02T20:50:02+00:00","article_modified_time":"2020-10-16T17:38:36+00:00","og_image":[{"width":5184,"height":3456,"url":"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg","type":"image\/jpeg"}],"author":"Jake Campbell","twitter_misc":{"Written by":"Jake Campbell","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/","url":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/","name":"How Diverse Audiences feel about gamescom | Nativa","isPartOf":{"@id":"https:\/\/merge.thenativa.com\/wp\/#website"},"primaryImageOfPage":{"@id":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage"},"image":{"@id":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage"},"thumbnailUrl":"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg","datePublished":"2020-10-02T20:50:02+00:00","dateModified":"2020-10-16T17:38:36+00:00","author":{"@id":"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/d228bcc1feac5db750a33d0fe4b09c84"},"description":"We used O.Y.E social listening software to provide an analysis on how diverse audiences feel about gamescom, a German gaming convention.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/merge.thenativa.com\/wp\/blog\/how-diverse-audiences-feel-about-gamescom\/#primaryimage","url":"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg","contentUrl":"https:\/\/merge.thenativa.com\/wp\/wp-content\/uploads\/2020\/10\/andreas-heimann-gyLrgS00gvw-unsplash.jpg","width":5184,"height":3456,"caption":"Minority conversations on gamescom"},{"@type":"WebSite","@id":"https:\/\/merge.thenativa.com\/wp\/#website","url":"https:\/\/merge.thenativa.com\/wp\/","name":"merge2.thenativa.com","description":"A Multicultural Communications Agency","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/merge.thenativa.com\/wp\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/d228bcc1feac5db750a33d0fe4b09c84","name":"Jake Campbell","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/merge.thenativa.com\/wp\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/c047c948843f9e38a93613b29e3a9de3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c047c948843f9e38a93613b29e3a9de3?s=96&d=mm&r=g","caption":"Jake Campbell"},"url":"https:\/\/merge.thenativa.com\/wp\/blog\/author\/jake\/"}]}},"_links":{"self":[{"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/posts\/11361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/users\/1001029"}],"replies":[{"embeddable":true,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/comments?post=11361"}],"version-history":[{"count":4,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/posts\/11361\/revisions"}],"predecessor-version":[{"id":11408,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/posts\/11361\/revisions\/11408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/media\/11362"}],"wp:attachment":[{"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/media?parent=11361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/categories?post=11361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/merge.thenativa.com\/wp\/wp-json\/wp\/v2\/tags?post=11361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}